Encinitas Chamber of Commerce

Business Classes June 13 – 28

Steps to Starting a Business Module 1

 Jun 13, 2017 8:45 a.m. – 4:15 p.m. (45 min. lunch break)
 6/13/2017 12:00 AM (PDT)
Open – 22 places remaining
$60.00
North San Diego SBDC 2075 Las Palmas Drive, Carlsbad CA 92011

Starting a business is a challenging process! This full day workshop is designed to give you an overview of what to consider before starting a business. Topics to include: 1. Focusing on what you intend to sell 2. Financing Options 3. Taxes 4. Business Entities/Legal Structures 5. Marketing Basics 6. Business Plans

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Business Plans that Win $$$ ( Part 2 of 2)

 Jun 14, 2017 1:00 PM to 4:00PM – Check in at 12:45 PM – Rm. 7100V
 6/21/2017 8:00 AM (PDT)
880 National City Blvd., Room 7100, National City CA 91950-3263

IMPORTANT: YOU WILL AUTOMATICALLY BE SIGNED-UP FOR PART 2 WHEN YOU SIGN-UP FOR PART 1. Learn strategies to grow your small business while writing a plan that will capture the attention of lenders, investors, and partners. The Business Plans that Win $$$ starts with brainstorming your ideas to grow your business. At the end of the first three hours, you will have a draft of your business plan and more confidence as a business leader. Return for the next session to draft a strategic plan to acquire more customers and to use your financial projections to manage your company. Receive immediate feedback from an experienced entrepreneur. Join us for a packed 6-hour session to build your business with the GUIDED approach!

 

How to Hire: The Best Practices for Small Business Hiring

 Jun 14, 2017 1:00 PM – 3:00 PM
 6/14/2017 12:00 AM (PDT)
Open – 17 places remaining
None
North San Diego SBDC, 2075 Las Palmas Dr. , CARLSBAD CA 92011

This workshop will take the small business owner through the best practical ways to hire employees or 1099 staff members. Covering job descriptions, employee handbooks, interviewing, and small business labor law. Upon leaving this workshop, attendees will have a solid understanding as to how to successfully hire the right staff members and ensure labor law compliance in easy to understand language and implementation.

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Advanced QuickBooks

 Jun 15, 2017 9:30 a.m – 12:30 p.m.
 6/15/2017 1:00 AM (PDT)
Open – 12 places remaining
$75.00
North San Diego SBDC, 2075 Las Palmas Drive, Carlsbad CA 92011

This workshop is designed for those who would like to acquire the essential skills for producing financial statements with the QuickBooks 2016 program. The topics include: How to track and manage revenue and expenses, maintaining the balance sheet and bank reconciliations. You will also hear how to avoid various pitfalls and common mistakes as well as tips and tricks with QuickBooks. PLEASE NOTE: THIS QUICKBOOKS CLASS DOES NOT COVER THE ONLINE VERSION.

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Email Marketing: Content Marketing Strategies

 Jun 15, 2017 9:00 AM – 1100 AM – Check-In @ 8:45 AM – Rm 7100 V.
 6/15/2017 8:00 AM (PDT)
Canceled
$10.00
880 National City Blvd., Room 7100, National City CA 91950-3263

Knowing what to say and how to say it (tone, date & time, frequency) is the cornerstone of content marketing and email marketing content is just as important as other content you would produce for your website or social media. Email content will be a key to any successful marketing strategy. This seminar will help you know the basics of crafting a good strategy and great content that will help you engage with your readers, expand your reach outside of your subscriber base. FEE: $10 CANCELLATION POLICY: A MINIMUM OF 48 HOURS NOTICE IS REQUIRED FOR FEE REIMBURSEMENT

 

Social Media Marketing

 Jun 15, 2017 1:00 p.m. – 3:00 p.m.
 6/15/2017 12:00 AM (PDT)
Full
None
North San Diego SBDC, 2075 Las Palmas Drive, Carlsbad CA 92011

You’ve heard that social networks are a great way to connect your business to your desired audience, but where do you go from there? In this workshop you’ll get a closer look at the popular social media networks – Facebook, Twitter, LinkedIn, Pinterest, and Instagram. We’ll show you the benefits of using each based on your target audience demographic, how other organizations are marketing with them, and some dos and don’ts of each channel. You’ll also get tips on how to tell if your social media activity is working.

Training event is full and there is not a waiting list.


 

Getting Your Business Online with Google

 Jun 20, 2017 1:00 PM to 3:00pm AM – Check-In at 12:45 PM – 7100V
 6/20/2017 8:00 AM (PDT)
Open – 27 places remaining
$15.00
880 National City Blvd. Rm 7100, National City CA 91950-3263

Getting Your Business Online With Google: An overview class for businesses interested in increasing their online presence with Google products and services. Learn how you can be found by local customers, be found everywhere on all devices, be found with online advertising, and how to use bonus tools including Google Maps, AdWords, Analytics, Search Console & YouTube. For the best possible experience, please bring a computer and access to login and password information for your business. Learn to be found everywhere, on all devices and how to be found with Online Advertising. In addition, you’ll learn about Google’s Bonus Tools including: o Google Search Console o Google Analytics o Google Trends o Google Alerts o YouTube

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Stop Selling! How to Create More Sales Without Selling

 Jun 21, 2017 1:00 p.m. – 3:00 p.m.
 6/21/2017 12:00 AM (PDT)
Open – 16 places remaining
None
North San Diego SBDC, 2075 Las Palmas Drive, Carlsbad CA 92011

This is a sales workshop for business owners. During this workshop, the instructor will assist attendees in developing a 12 month sales action plan for their business. This is a program that can easily be implemented to increase sales for your business. The instructor will cover developing a workable database, creative and inexpensive ways to engage prospects and customers, and a step-by-step process to foster relationships.

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Facebook for Business (SPANISH)

 Jun 22, 2017 1:00 PM – 3:00 PM; Check-In at 12:45 – Suite 7208B
 6/22/2017 8:00 AM (PDT)
Canceled
$10.00
880 National City Blvd. Rm 7100, National City CA 91950-3263

Los tiempos han cambiado y la forma de hacer negocio es ahora a través de las redes sociales; únete al movimiento y acompáñanos en este interactivo entrenamiento para negocios en nuestro salón de computación. Saldrás con tu Página de Negocio en Facebook instalada, una guía de que publicar, como medir resultados, publicidad en Facebook y grupos. No necesitas una computadora. * Trae tu logotipo y cualquier imagen relacionada con tus productos y/o con tu negocio y tu perfil personal de Facebook. Fee $10.00 POLIZA PARA CANCELAR: SI TIENE QUE CANCELAR, HAGALO ANTES DE LAS 48 HORAS, O NO SE LE PODRA DEVOLVER EL DINERO.

 

Sales & Use Tax

 Jun 22, 2017 9:00 AM to 11:30 AM – 7100 V
 6/22/2017 8:00 AM (PDT)
None
880 National City Blvd, National City CA 91950-3263

WAITING FOR APPROVAL FROM SACRAMENTO FOR THIS WORKSHOP. REQUESTED 12/9/16

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Small Business Funding Forum

 Jun 27, 2017 9:00 M – 11:30 AM. Check in, 8:45 AM – Rm 7100V
 6/27/2017 8:00 AM (PDT)
Open – 25 places remaining
None
880 National City Blvd., Room 7100, National City CA 91950-3263

If you are looking to borrow money or raise capital to start or grow your business, attend this workshop. This 2.5 hour workshop will consist of a lenders panel that will provide participants information on their lending programs, new initiatives and will answer all of your questions. You will gain insight on requirements to approach a lender or investor and be able to speak candidly and openly to funders. This workshop will give you the perspective of leading bankers, alternative financers, investors, and industry experts on sources and requirements for funding.

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Steps to Starting a Business Module 2

 Jun 27, 2017 9:00 AM – 12:30 PM
 6/23/2017 12:00 AM (PDT)
Open – 14 places remaining
None
2075 Las Palmas Drive, Carlsbad CA 92011-1519

Start with the end in mind!
During this informative, hands-on workshop, we will: EDUCATE & INFORM (1.5 hours) – Address the actual risk(s) involved in franchise ownership & business ownership vs a traditional career – Discuss the pros and cons of starting a business vs buying a business vs buying a franchise – Identify recession-resistant industries – Learn how to conduct thorough due diligence in business exploration – Uncover financing options-CREATE MY UNIQUE BUSINESS MODEL (1.5 hours) – don’t leave empty-handed! – Create an individual profile using a propriety assessment created by behavioral psychologists to reveal my unique personality, skills, values relating to business – Apply profile findings to creating my ideal business model – Discuss thought-provoking questions I need to consider now and in the future

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Grow Your Business Through Referrals

 Jun 28, 2017 10:30 AM. – 12:00 PM.; Check-In 10:15 AM – Rm. 7100V
 6/28/2017 8:00 AM (PDT)
Open – 18 places remaining
$10.00
880 National City Blvd., Room 7100, National City CA 91950-3263

How you can use your current contacts to further grow your business. Segments include: Building and implementing a referral program, incentive based referrals, using social media, direct contact, current customers/clients and venders to increase referrals. Fee: $10.00 CANCELLATION POLICY: A MINIMUM OF 48 HOURS NOTICE IS REQUIRED FOR FEE REIMBURSERMENT.

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